Market Health Affiliate Program Review: Poor Conversion Ratios for Affiliates?
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by Ryan Jones
If you've done any research on affiliate marketing, including what pays the
most (commission wise) and what converts the best, you've likely come across
Market Health. If not, well...you have now! There is plenty to read about Market
Health on the internet - and quite frankly - the reviews are pretty mixed. Yours
truly has not promoted any products sold by Market Health - other than by means
of second
tier affiliates promoting some of Market Health's holistic and natural health
products through Green Affiliate Programs.
However, I do have some insight into Market Health by way of just a few degrees.
A colleague of mine has been working part time on a site promoting natural and herbal
supplements through Market Health
and made $600 last month. Not much, but it's a start. Especially considering the
little time and money he has put into his site.
Market Health offers up to 50% lifetime commissions. They are also multi-tiered,
meaning that any person who signs up under you will generate commissions for you
on their sales. Sure, that sounds great in terms of affiliate cost per sale
commissions....but hold on just a minute.
While Market Health touts a very high average conversion ratio, let it be
known that my colleague's conversion ratio is nowhere near the "average" conversion
ratio advertised by Market Health. In fact, his is 100 times less! Of course,
while my colleague's website, could be to blame for the poor conversion ratio, -
quite frankly, I know a thing or two about achieving conversions, and his site
is not lacking in that regard. In fact, this fear was later debunked after my
colleague achieved great success promoting another product (see below) without
any change in search engine rankings or incoming traffic.
To make a long story short, I would be very careful promoting Market Health. Although their
commission rate is higher than average, there has been some speculation within
the affiliate community that Market
Health does not track and credit all affiliate sales. My colleague, who later
decided to give another product greater exposure than one of the Market Health
products he was promoting (Zeta Clear), improved his conversion ratio
drastically (by more than 100%) with the other product!
The good news is that this other affiliate
program offered the same commission amount - 50%, which, needless to say, is
outstanding. But even if it didn't, I personally
will always go with a slightly lower commission if the product itself is
superior and conversion ratios prove to be higher. In conclusion, I am not going
so far to say that you should not promote
Market Health products. Just keep a watchful
eye - that's all. Keep tight stats, and
cross-check with Market Health's stats. If
your conversion ratios are not living up to
what Market Health promises, it would be in
your best interest to try out other options.
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